One of the key steps necessary to build a solid customer base is that you focus extensively on customer retention. Retention is determined by your consistent marketing efforts, as this is the key to keeping potential and current customers interested in your product/services. Unfortunately, most business owners are too busy with the daily operations of their company to focus on maintaining constant communication with past, present and potential clients. Our company is experienced in helping business owners automate this process. Once the automation process has been completed, you no longer have to worry about this aspect, and can focus on the more pressing matters at hand. Customers in your CRM database will receive pre-determined communication from your company, featuring information about your products, services, special offers, discounts, and much more. These systems are highly intelligent, and you can even send them birthday and holiday announcements!